Nexo4Pymes
Enquiries · 6 min read

How to organise calls, WhatsApp and customer requests in a Mallorca business

Your customers do not all have to use the same channel. What matters is that everything coming in ends up in the same place. It takes four steps: log every request in one place, mark which ones are urgent, give each an owner, and connect it to the work that follows. Most companies feel the difference after the first two.

Why small companies lose customer requests

Picture a maintenance company with an office and several technicians spread across the island.

One customer rings about a breakdown. Another sends a photo on WhatsApp. An email with a request arrives at the office. And a technician reports a problem by phone while on another job.

Everyone sorts out what they can, but the information ends up scattered across phones, chats, inboxes and notes on paper.

This works while there are few requests. As soon as the volume rises, it gets hard to know what is outstanding and who has to act.

The problem is not using WhatsApp or the phone: they are good channels and customers prefer them. The problem is relying on them as the only system for controlling the work.

The four steps to centralise it

1. Log every request in one place

Every call, message, email or form should become a record with the basics: customer, reason, date, priority and status. From then on anyone on the team can check a request without depending on whoever answered the phone.

2. Separate urgent from what can wait

Not all requests weigh the same. Categories and a few simple rules tell a breakdown that has left a customer without water from a question about prices. Each business sets its own rules: what counts as urgent for a pool company is not what counts for a renovation firm.

3. Give every request an owner and a status

One person responsible and a clear status: pending, assigned, in progress, resolved or awaiting confirmation. With that, the office knows what needs attention without ringing every technician to ask.

4. Connect it to what comes next

A request turns into a visit, a job report, a quote and an invoice. If the tools are connected, that data gets reused at each step instead of being typed again. That is exactly what the operations and invoicing modules do.

Not every company needs all four steps. Logging and assigning requests properly — the first two — usually removes most of the noise. The rest can come later, when it is clearly needed.

What CentralAvisos is

CentralAvisos is our own product, developed in partnership with Multiservicios Mallorca, for companies that need to get their customer communications in order.

It gathers into one dashboard what comes in by phone, WhatsApp, email and the website form, so the office and the technicians work from the same list. Among other things it lets you:

The idea underneath

No important request should depend on a person remembering that they took a call or a message.

What can be connected in each case depends on the phone service, how the company's WhatsApp is set up and which integrations are put in place. That gets checked before starting, not after.

Terms: From €89/month · No minimum term · Your usual number · Data hosted in the EU. You can see how it works without going through a diagnosis first, which is what makes it different from everything else we do.

Which companies it suits

Businesses that receive customer requests and coordinate people, visits or incidents:

In these businesses the work does not end when the phone rings: someone has to assign it, coordinate the visit and check it was resolved. That is why centralising requests pays off more than switching on automatic replies in WhatsApp.

Hire someone, or automate?

It depends. If the workload consistently exceeds what the team can handle, you need to hire: technology does not replace dealing with customers or resolving problems.

But before expanding the payroll it is worth measuring how much time goes on logging messages, hunting for information, returning calls and asking about the status of a job. When a good part of that time is lost to disorder rather than volume, a system pays off more than a hire.

The rule is the same as always: find the bottleneck before you invest.

Frequently asked questions

How do we get on top of missed calls?

The starting point is a shared log recording who called, why, who has to answer and whether the call has been returned. If the volume is high, an integrated system can record part of that automatically and flag anything that has been open too long.

Can WhatsApp, calls and emails be brought into one panel?

Yes, with the right integration for each channel. What can be connected depends on the phone system, how the company's WhatsApp is set up and the email provider. Before building it, decide what information each request needs to record.

Does CentralAvisos work for maintenance and multi-service companies?

That is one of the cases it was designed for: companies that receive service requests, coordinate technicians and need to know the status of each one. Whether it fits depends on how the company works and which channels need connecting.

Do we have to change our WhatsApp number or phone number?

No. CentralAvisos is designed so the company keeps the number it already has. What can be connected in each case depends on the phone service and the configuration of each channel.

Can we see which jobs are still open?

Yes: a dashboard shows open requests, who owns them and what state they are in. For that dashboard to be worth anything, the team has to record and update information according to the agreed process; no tool guesses what nobody tells it.

How much does a service-request system cost?

CentralAvisos starts at €89 a month with no lock-in, with data hosted in the European Union. Anything beyond that — unusual channels, integrations with an in-house system — is quoted separately, because it is not the same job.

Tell us how requests reach you today

If the office loses the day hunting for messages, returning calls or asking what happened to a job, we will look together at where the time escapes.

CentralAvisos is one option. If yours calls for something else, we will say so. Without adding tools you do not need.

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